iBeacon refers to Apple’s Bluetooth-based beacon technology that allows Triston Goodwin to deliver and/or receive minimal quantity of data within short distances. The common beacon message or data includes an UUID (universally unique identifier), a serious as well as a minor value only.
While the idea of ‘beacon’ is applicable to all hardware appropriate for the Bluetooth Low Energy under the Bluetooth 4. specification with iOS being the first platform to introduce this technology in the marketplace, the essential notion of BLE was originally devised by Nokia. The name ‘iBeacon’ is trademarked by Apple because of its standard beacon protocol.
The iBeacon is an innovative low-cost technology that draws Location Based Services in iOS to help you apps determine their position with a micro-local scale, after which send hyper-contextual content to users based on the location. iBeacons, however, do not use latitude and longitude to define locations, instead depend on Bluetooth Low Energy (BLE) signal, for your iOS devices to detect them.
To sum it up, the iBeacon technology involves two parts – broadcaster or sender (beacon device) as well as a receiver (smartphone and app).
Considering that the Bluetooth Low Energy or BLE technology consumes low energy, it really is ideal for simple applications involving minimal periodic transfers of web data. An iBeacon periodically broadcasts a small-Energy Bluetooth (L.E.B.) signal which could be captured by any iOS devices nearby.
In line with the data received the iOS device would be now responsible to correctly interpret the message and perform action accordingly. Right now the iBeacon technology will work with a compatible iOS device that has iOS 7 or later together with Bluetooth facility turned on.
In simple words, the Bluetooth Low Energy Communication might be explained as small pieces of data, advertised or broadcasted at frequent intervals through the beacon via radio waves. The iBeacon app development are completed is such a way these particular groups of data is going to be received by devices like iPhone, iPad or iPod, where they can be used various smartphone applications, causing stuff like push messages, prompts yet others.
The regular technology for iBeacon requires a set 100 ms interval. Frequent broadcasting for faster discovery by devices is possible but it shall change the life of the battery of your iBeacons.
The iBeacon technology can do performing not just sending meaningful data. The scope and limitation of the technology may also depend upon the type of the hardware it really has been installed into. While cheaper devices may just emit the basic iBeacon protocol, other devices could also offer extra features like sound or light activation, temperature sensing and motion control.
Since iBeacons rely on a well known technology like Bluetooth which can be easily accessible on nearly every device without requiring a large amount of power, they are often tactfully applied in multiple areas.
Getting an iBeacon network helps brands, retailers, apps or platforms find out when a customer is within close proximity. This creates an environment for them to send clients hyper-local and meaningful messages/advertisements that can again be instrumental in driving sales.
Every time a customer with the iBeacon compatible device arrives at a store, the apps on his device will alert him once it catches the signal of your iBeacons installed in the store. It shall send a relevant data to the server, upon which app actions, push notifications, etc occur. The straightforward messages could be discount rates and limited offers and even reminders and thus can increase your shopping experiences. Going by this, it can be asserted that iBeacons have certainly introduced a new way for brand communications.
Recent reports show that iBeacons can also be being regarded as helpful mediums which can be placed on educational context. As an illustration, simple games involving students to discover and unveil things and even scientific experiments may be supported via iBeacons. They are being seen an effective tool that could drive young minds towards different subjects like technology, logic, geography, etc.